Adobe recently launched its India Channel Partner Program in an effort to strengthen its partnership with its resellers. This partner program is launched mainly with an aim to enhance its technical expertise along with the product sales of the channel community which includes above 100 resellers. Adobe restructured its software business in India, the new IT services base and has already set up a range of new divisions in order to meet with the rising software demands and their solutions. The company has categorized its resellers mainly based on their three software industry streams, viz. Government, Commercial and Education. Adobe divided these resellers further into their three basic membership levels such as Silver, Gold and finally Platinum.
The Adobe India Channel Partner Program comprises quite a few benefits such as the additional Adobe Certified Expert examination certification vouchers, the pre-sales training by the highly reputable software giant, deal registration program and finally, an exclusive website for its program members. Moreover, all the platinum and gold members of the program will have the access to Adobe Acrobat Connect Pro, an account for hosting all their events and other web meetings.
The IT support software giant will also be investing its assets for developing the partner skill sets through the help of the extensive training system and certification procedures. The partner program is thought to facilitate both, the combined marketing activities and the go-to-market processes with the product members. Moreover, the company members will also have certain access to rebate the programs quarterly along with other incentives which will help them to simply boost their entire business growth. The Country Head, Sales, Adobe Systems India, Sandeep Mehrotra also stated that this partner program was mainly designed for equipping the resellers with all the basic skills needed for better enhancing, developing and also meet with the market requirements.
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